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Episode 137: Chris Ford - Legaltech Hub Co-Founder and CXO

Hailing from Legaltech Hub, Chris Ford shares his thoughts on missed marketing opportunities, knowing your buyer, and running a company with his wife.

Despite the wild goose chase it took to bring him on the podcast, Nick and Hana happily caught up with Legaltech Hub’s very own, Chris Ford. Chris is the Co-Founder and Chief Experience Officer at LTH, and the marketing counterpart to his CEO and wife, Nicola (Nikki) Shaver’s entrepreneurial spirit. You may have seen him at ILTACON and Legalweek, but now, you’ll hear him on your favorite podcasting app.

Chris entered the legal industry right out of college, selling document services to law firms in America. As his career progressed, he found himself in marketing roles and realized this was what he was meant to pursue. He landed a role at LexisNexis in Australia and met Nikki several years later.

What started as a COVID side project became the legal tech industry’s first full-scale solutions, media, advisory, and events company. While Nikki was working at Paul Hastings, she was frustrated by the lack of a consolidated, objectively truthful source of legal tech tools. So, they made one. Now, Legaltech Hub is a company of 30+ team members, 3,000+ tools listed, dozens of global events led by Chris, and a project involving lots of blood, sweat, and tears.

Watch or listen to Chris’ in-depth marketing advice, endearing sentiments toward Nikki, and future goals for Legaltech Hub.

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